I don’t know about you but I sometimes find blogging overwhelming.
Between writing content, taking photos, making sure my SEO is up to scratch and promoting it on social media, it takes up a lot of my time.
On a good day, I’ve written and scheduled my post in advance, had the photos edited for weeks and am ready and waiting to make a song and dance about it when it goes live on a Wednesday morning. Other days, that couldn’t be further from the truth.
Realistically it’s just one of the many things we do for our businesses too. Instagram, for me, is another platform I invest a huge amount of time into in order to grow and that comes with its own algorithm busting set of to-dos.
Don’t get me wrong, I love all of it, I wouldn’t be doing it otherwise. It’s just that working full-time leaves me a few hours at best in the evening to fit everything in. That’s why I rely so heavily on a few apps and tools that do some of the hard work for me.
Whether we know it or not, most of us write on a daily basis even if it’s taking the time to draft your Facebook post for the day. I’ve talked about the Grammarly App before (not sponsored, promise) but it really is a lifesaver when it comes to avoiding any glaring spelling or grammar mistakes.
If you’re into Instagram, chances are you either use or have heard most people talk about this app. I use the S2 filter on my photos then play around with exposure, contrast, sharpness, clarity and saturation to make sure they’re appropriate for the old Insta theme. I try to edit all my photos as far in advance as possible so I’ve always got something on hand to post.
Planning my Instagram posts ahead of time might not seem like a huge timesaver but those few minutes spent scrolling through your camera roll, or VCSCO definitely add up. It also helps me to avoid posting a photo that clashes with the rest of my feed. You can write captions on there too to save you even more time but I prefer to do this on the spot each morning and chat about something that’s really relevant to me at the time.
The ability to schedule our social media is by far one of the biggest gifts apps and technology have given us. There are loads out there and I can’t say I’ve honestly tried that many of them but that’s because Hootsuite works just fine for me. It has its drawbacks like limitations on file sizes but otherwise, it’s pretty handy. I use it to schedule Facebook, Twitter and LinkedIn posts as well as organise my lists and followers which makes finding useful content to share so much easier.
Canva has all sorts of uses, from Instagram story highlight covers to Pinterest graphics. It’s got tonnes of great looking templates that fit the various sizes you need them to for social media and personalising them really is honestly idiot proof.
What are your go-to apps for blogging/ Instagram?