Struggling to come up with captions for your social media posts? I feel you. Caption block is a very real thing and I’ve covered how to overcome it in this post. Sometimes, no matter how hard you try, it just won’t shift though. That’s where this post comes in.
I’ve put together a list of 10 failsafe caption prompts you can fall back on when you’ve tried everything but can’t come up with your own. I hope they help to get the creative juices flowing again.
Your plan for the day
Whether you’re planning on having a chilled day on the sofa or you’re running a creative workshop, sharing your plans means you’ll always have fresh content to write about. It’s my go-to when I’m struggling.
A day in your working life
When it comes to running your own business, it can be easy to assume your followers know what it is you get up to day-to-day – I’m guilty of this myself. Chances are they not all of them do though so taking them behind the scenes of your work can be all kinds of beneficial. It’s something you can follow up with on Stories too.
Some recommendations
I’m a sucker for a book recommendation and so are most people. A Netflix series you’ve been enjoying recently works just as well too. We all love to discover new things and including it in your caption makes for a great conversation starter.
An inspirational quote
It’s no secret that I’m a big fan of quotes. I’ve rounded up my favourites for a tonne of occasions here but they’re also something you could incorporate into your caption writing. #MotivationMonday or #WednesdayWisdom are great opportunities to get on board with trending topics and potentially reach more followers.
Your go-to apps
I’m always on the lookout for apps and tools that can make running your own business easier so I for one would be grateful if you incorporate it into your social media content. Editing apps and Story templates are just a couple of examples of things you could talk about.
How-to advice
Are you a writer? Share some of your best writing tips. A designer? Write about your advice about taking photographs. Whatever it is you’re an expert in, give the people following you some professional advice and a reason to stick around.
Your caption writing troubles
The likelihood of the person reading your posts also struggling with creating captions is pretty high so start a conversation about it. There’s nothing like a common problem to help bond you and your online community.
A goal you’re working on
Putting your goal out there into the social media world might seem like a daunting prospect but it can also be super motivating if you’re somebody who likes to be held accountable. If a big business goal feels a little too scary, share a big to-do from your list and use it as fuel to get it ticked off.
A poll
Is there an idea you’ve been thinking of working on but you’re not sure how it would go down? Put your followers to the test and ask them directly in your caption. Maybe you’re working on a free e-book or thinking of creating a new set of Story highlights. Whatever it is, involve your audience in the process and they’ll be much more likely to engage further down the line.
Facts about yourself
Creating a sense of community is what social media is really all about and sharing some personal info about yourself is a great way to do that. It doesn’t have to be anything you’re uncomfortable with but a few fun facts like nicknames, how you started your career etc. are all great ways to get to know your online friends better.
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3 comments. Leave new
Awww….. your writing is always so beautifully written and so easy to read… this was soo helpful Mackenzie… I have taken it on board…thank you for that !! I actual think this is so good for anyone who is lost with inspiration.. they will definitely find your blog so helpful!!
Thank you so much!
That’s so lovely of you to say – thank you and I’m so glad you found it helpful x
[…] taking and editing photos to planning captions, there’s a lot that goes into creating a follow-worthy Instagram feed. It’s the social media […]